:root {
  color-scheme: light dark;
  --bg: #f4f2ec;
  --surface: #ffffff;
  --surface-2: #e9e7e0;
  --ink: #101817;
  --muted: #52605d;
  --line: #cbd0ca;
  --dark: #0d1715;
  --dark-2: #14221f;
  --light-on-dark: #f6f8f3;
  --muted-on-dark: #b7c4c0;
  --accent: #ff6746;
  --accent-ink: #45150a;
  --mint: #baf3c9;
  --focus: #146c43;
  --shadow: 0 22px 65px rgba(13, 23, 21, .12);
  --max: 1180px;
}
@media (prefers-color-scheme: dark) {
  :root {
    --bg: #0b1211;
    --surface: #121d1b;
    --surface-2: #1b2825;
    --ink: #f4f6f1;
    --muted: #b5c1bd;
    --line: #35433f;
    --dark: #060b0a;
    --dark-2: #101a18;
    --light-on-dark: #f6f8f3;
    --muted-on-dark: #b7c4c0;
    --focus: #90dbaa;
    --shadow: 0 24px 70px rgba(0,0,0,.35);
  }
}
* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--bg);
  color: var(--ink);
  font-family: "DM Sans", sans-serif;
  line-height: 1.55;
  overflow-x: hidden;
}
a { color: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
:focus-visible { outline: 3px solid var(--focus); outline-offset: 3px; }
.wrap { width: min(calc(100% - 40px), var(--max)); margin-inline: auto; }
.topbar {
  position: sticky;
  top: 0;
  z-index: 10;
  background: var(--dark);
  color: var(--light-on-dark);
  border-bottom: 1px solid rgba(255,255,255,.12);
}
.nav {
  min-height: 76px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 28px;
  position: relative;
}
.brand-logo {
  display: block;
  flex: 0 0 auto;
  overflow: hidden;
  border-radius: 9px;
  background: #fff2d2;
  box-shadow: 0 0 0 1px rgba(255,255,255,.16), 0 8px 22px rgba(0,0,0,.22);
}
.brand-logo img { display: block; width: auto; height: 50px; }
.nav-links { display: flex; align-items: center; gap: 22px; }
.nav a { text-decoration: none; font-size: 14px; font-weight: 600; }
.nav-link { color: var(--muted-on-dark); }
.nav-link:hover { color: var(--light-on-dark); }
.nav-cta { background: var(--accent); color: #1d0b07; padding: 11px 17px; border-radius: 8px; }
.menu-toggle {
  display: none;
  align-items: center;
  gap: 9px;
  min-height: 42px;
  padding: 9px 12px;
  border: 1px solid rgba(255,255,255,.25);
  border-radius: 7px;
  background: transparent;
  color: var(--light-on-dark);
  font: 700 14px "DM Sans", sans-serif;
  cursor: pointer;
}
.menu-toggle:after {
  content: "";
  width: 7px;
  height: 7px;
  border-right: 2px solid currentColor;
  border-bottom: 2px solid currentColor;
  transform: rotate(45deg) translateY(-2px);
  transition: transform .18s ease;
}
.menu-toggle[aria-expanded="true"]:after { transform: rotate(225deg) translate(-1px, -1px); }
section[id] { scroll-margin-top: 88px; }

.hero {
  background: var(--dark);
  color: var(--light-on-dark);
  padding: 74px 0 92px;
  position: relative;
  overflow: hidden;
}
.hero:after {
  content: "";
  position: absolute;
  width: 480px; height: 480px;
  border: 1px solid rgba(186,243,201,.12);
  border-radius: 50%;
  left: -270px; bottom: -300px;
  box-shadow: 0 0 0 70px rgba(186,243,201,.025), 0 0 0 140px rgba(186,243,201,.018);
  pointer-events: none;
}
.hero-grid { display: grid; grid-template-columns: 1.04fr .96fr; gap: 62px; align-items: center; position: relative; z-index: 1; }
.kicker {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 13px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase;
  color: var(--mint); margin-bottom: 22px;
}
.kicker:before { content: ""; width: 28px; height: 2px; background: currentColor; }
h1, h2, h3, p { margin-top: 0; }
h1 {
  font-family: "Newsreader", serif;
  font-weight: 600;
  font-size: clamp(50px, 6vw, 82px);
  line-height: .98;
  letter-spacing: -.045em;
  margin-bottom: 26px;
  max-width: 750px;
}
.hero-lede { color: var(--muted-on-dark); font-size: clamp(18px, 2vw, 22px); line-height: 1.5; max-width: 670px; margin-bottom: 33px; }
.hero-actions { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; }
.button {
  display: inline-flex; justify-content: center; align-items: center; min-height: 50px;
  text-decoration: none; padding: 13px 20px; border-radius: 8px; font-weight: 700; font-size: 15px;
  border: 1px solid transparent;
}
.button.primary { background: var(--accent); color: #1d0b07; }
.button.secondary { color: var(--light-on-dark); border-color: rgba(255,255,255,.28); }
.button:hover { filter: brightness(1.06); }
.hero-note { margin-top: 26px; display: flex; gap: 22px; flex-wrap: wrap; color: var(--muted-on-dark); font-size: 13px; }
.hero-note span { display: inline-flex; align-items: center; gap: 8px; }
.hero-note i { width: 6px; height: 6px; border-radius: 50%; background: var(--mint); }

.answer-shell { position: relative; }
.answer-shell:before {
  content: "AI visibility, illustrated";
  position: absolute; z-index: 2; right: 18px; top: -14px;
  background: var(--mint); color: #102117; padding: 7px 11px; border-radius: 5px;
  font-size: 11px; font-weight: 800; letter-spacing: .06em; text-transform: uppercase;
  transform: rotate(2deg);
}
.answer-card {
  background: #f8f7f2; color: #14201e;
  border-radius: 16px; padding: 24px;
  box-shadow: 18px 18px 0 rgba(255,103,70,.85), 0 30px 75px rgba(0,0,0,.3);
  transform: rotate(-1deg);
}
.answer-toolbar { display: flex; justify-content: space-between; align-items: center; border-bottom: 1px solid #d9ddd7; padding-bottom: 15px; margin-bottom: 18px; }
.dots { display: flex; gap: 6px; }
.dots i { width: 7px; height: 7px; border-radius: 50%; background: #8d9996; }
.answer-toolbar span { font-size: 11px; color: #60706d; font-weight: 700; text-transform: uppercase; letter-spacing: .07em; }
.query { background: #e8ebe5; border-radius: 9px; padding: 14px 15px; font-size: 14px; font-weight: 600; margin-bottom: 19px; }
.tabs { display: flex; gap: 7px; flex-wrap: wrap; margin-bottom: 18px; }
.tab { border: 1px solid #cbd0ca; background: transparent; color: #3d4a47; border-radius: 99px; padding: 7px 11px; font: 600 11px "DM Sans", sans-serif; cursor: pointer; }
.tab[aria-selected="true"] { background: #12231f; border-color: #12231f; color: #fff; }
.ai-label { font: 600 17px "Newsreader", serif; color: #172421; margin-bottom: 9px; }
.answer-text { font-size: 13px; color: #45534f; line-height: 1.55; margin-bottom: 15px; }
.recommended { border: 1px solid #c8d7cc; background: #eff6ef; border-radius: 10px; padding: 14px; display: grid; grid-template-columns: 34px 1fr; gap: 11px; }
.rank { width: 34px; height: 34px; background: #14231f; color: #fff; border-radius: 8px; display: grid; place-items: center; font-weight: 800; }
.recommended strong { display: block; font-size: 13px; margin-bottom: 2px; }
.recommended p { margin: 0; color: #53615e; font-size: 11px; line-height: 1.4; }
.signals { margin-top: 14px; display: flex; flex-wrap: wrap; gap: 6px; }
.signals span { border: 1px solid #ced5cf; border-radius: 4px; padding: 5px 7px; font-size: 10px; color: #52605d; }

.strip { border-bottom: 1px solid var(--line); }
.strip-inner { min-height: 98px; display: grid; grid-template-columns: auto 1fr; gap: 28px; align-items: center; }
.strip strong { font-family: "Newsreader", serif; font-size: 22px; font-weight: 600; }
.strip-items { display: grid; grid-template-columns: repeat(3, 1fr); border-left: 1px solid var(--line); }
.strip-items span { min-height: 58px; display: grid; place-items: center; text-align: center; padding: 8px 18px; border-right: 1px solid var(--line); font-size: 13px; font-weight: 700; color: var(--muted); }

.section { padding: 110px 0; }
.section-head { display: grid; grid-template-columns: .75fr 1.25fr; gap: 70px; align-items: end; margin-bottom: 64px; }
.eyebrow { color: var(--accent); font-size: 13px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; margin-bottom: 15px; }
h2 { font: 600 clamp(38px, 5vw, 62px)/1.02 "Newsreader", serif; letter-spacing: -.035em; margin-bottom: 0; }
.section-head p { margin-bottom: 5px; color: var(--muted); font-size: 19px; max-width: 580px; }
.ai-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 26px; }
.method-panel { background: var(--surface); border: 1px solid var(--line); padding: 38px; border-radius: 14px; }
.method-panel h3 { font: 600 30px/1.1 "Newsreader", serif; margin-bottom: 18px; }
.method-panel > p { color: var(--muted); max-width: 580px; }
.steps { list-style: none; padding: 0; margin: 32px 0 0; }
.steps li { display: grid; grid-template-columns: 38px 1fr; gap: 14px; padding: 18px 0; border-top: 1px solid var(--line); }
.step-num { font-family: "Newsreader", serif; color: var(--accent); font-size: 22px; }
.steps strong { display: block; margin-bottom: 3px; }
.steps p { margin: 0; color: var(--muted); font-size: 14px; }

.radius-panel { background: var(--dark); color: var(--light-on-dark); border-radius: 14px; padding: 38px; overflow: hidden; display: flex; flex-direction: column; }
.radius-panel h3 { font: 600 30px/1.1 "Newsreader", serif; margin-bottom: 12px; }
.radius-panel > p { color: var(--muted-on-dark); }
.radius-visual { min-height: 330px; position: relative; margin-top: auto; display: grid; place-items: center; }
.ring { position: absolute; border: 1px solid rgba(186,243,201,.28); border-radius: 50%; }
.ring.r1 { width: 108px; height: 108px; background: rgba(186,243,201,.06); }
.ring.r2 { width: 210px; height: 210px; }
.ring.r3 { width: 316px; height: 316px; border-color: rgba(255,103,70,.38); }
.center-dot { position: relative; z-index: 1; width: 72px; height: 72px; border-radius: 50%; background: var(--accent); color: #21100b; display: grid; place-items: center; text-align: center; font-size: 11px; line-height: 1.1; font-weight: 800; }
.radius-tag { position: absolute; z-index: 1; background: #eef3ed; color: #16221f; border-radius: 5px; padding: 7px 9px; font-size: 10px; font-weight: 700; box-shadow: 0 8px 24px rgba(0,0,0,.22); }
.radius-tag.t1 { top: 40px; right: 13%; }
.radius-tag.t2 { bottom: 54px; left: 8%; }
.radius-tag.t3 { bottom: 28px; right: 4%; }

.mechanism { background: var(--dark); color: var(--light-on-dark); }
.mechanism .section-head { align-items: start; }
.mechanism .section-head p { color: var(--muted-on-dark); }
.mechanism-grid { display: grid; grid-template-columns: .82fr 1.18fr; gap: 26px; align-items: stretch; }
.engine-panel { padding: 38px; border: 1px solid rgba(255,255,255,.14); border-radius: 14px; background: var(--dark-2); }
.engine-panel h3 { font: 600 30px/1.1 "Newsreader", serif; margin-bottom: 16px; }
.engine-panel > p { color: var(--muted-on-dark); margin-bottom: 28px; }
.engine-path { list-style: none; margin: 0; padding: 0; }
.engine-path li { position: relative; padding: 0 0 26px 40px; }
.engine-path li:last-child { padding-bottom: 0; }
.engine-path li:before { content: ""; position: absolute; left: 6px; top: 7px; width: 10px; height: 10px; border-radius: 50%; background: var(--accent); box-shadow: 0 0 0 5px rgba(255,103,70,.12); }
.engine-path li:not(:last-child):after { content: ""; position: absolute; left: 10px; top: 22px; bottom: 5px; width: 1px; background: rgba(255,255,255,.2); }
.engine-path strong { display: block; margin-bottom: 4px; }
.engine-path p { margin: 0; color: var(--muted-on-dark); font-size: 14px; }
.work-panel { background: var(--surface); color: var(--ink); padding: 38px; border-radius: 14px; }
.work-panel h3 { font: 600 30px/1.1 "Newsreader", serif; margin-bottom: 26px; }
.work-list { display: grid; grid-template-columns: 1fr 1fr; gap: 0 24px; }
.work-item { padding: 20px 0 22px; border-top: 1px solid var(--line); }
.work-item b { display: block; color: var(--accent); font: 600 20px "Newsreader", serif; margin-bottom: 8px; }
.work-item strong { display: block; margin-bottom: 6px; }
.work-item p { color: var(--muted); font-size: 14px; margin: 0; }
.measurement-note { margin-top: 18px; padding: 17px 18px; background: var(--surface-2); border-radius: 8px; color: var(--muted); font-size: 13px; }
.measurement-note strong { color: var(--ink); }
.audit-offer { margin-top: 26px; padding: 28px 30px; background: var(--mint); color: #102117; display: grid; grid-template-columns: 1fr auto; gap: 26px; align-items: center; border-radius: 10px; }
.audit-offer h3 { font: 600 25px/1.1 "Newsreader", serif; margin-bottom: 7px; }
.audit-offer p { margin: 0; color: #385047; font-size: 14px; max-width: 760px; }
.audit-offer .button { white-space: nowrap; background: #102117; color: #fff; }

.reactivation { background: var(--accent); color: #25110c; }
.reactivation-grid { display: grid; grid-template-columns: .82fr 1.18fr; gap: 78px; align-items: center; }
.reactivation .eyebrow { color: #5f2013; }
.reactivation h2 { margin-bottom: 24px; }
.reactivation-copy > p { font-size: 19px; color: #5b271b; max-width: 520px; }
.plain-list { list-style: none; padding: 0; margin: 32px 0 0; }
.plain-list li { display: flex; gap: 12px; padding: 11px 0; border-top: 1px solid rgba(54,18,10,.22); font-weight: 700; }
.plain-list li:before { content: "↳"; font-weight: 800; }
.campaign-card { background: #f8f5ee; color: #18211f; border-radius: 14px; padding: 20px; box-shadow: var(--shadow); transform: rotate(1deg); }
.campaign-head { display: flex; justify-content: space-between; gap: 16px; align-items: center; padding: 5px 2px 18px; border-bottom: 1px solid #d6d8d3; }
.campaign-head strong { font-size: 14px; }
.status { background: #d7f1dc; color: #21482e; border-radius: 99px; padding: 6px 9px; font-size: 10px; font-weight: 800; text-transform: uppercase; letter-spacing: .05em; }
.sequence { padding-top: 16px; display: grid; gap: 12px; }
.message { border: 1px solid #d5d8d2; background: #fff; border-radius: 9px; padding: 13px; display: grid; grid-template-columns: 38px 1fr auto; gap: 11px; align-items: center; }
.channel { width: 38px; height: 38px; border-radius: 50%; background: #18241f; color: #fff; display: grid; place-items: center; font-size: 10px; font-weight: 800; }
.message strong { display: block; font-size: 12px; margin-bottom: 2px; }
.message p { margin: 0; color: #66716e; font-size: 10px; }
.message time { color: #78827f; font-size: 10px; white-space: nowrap; }
.campaign-footer { margin-top: 15px; background: #e8ebe5; border-radius: 8px; padding: 11px 13px; color: #53605d; font-size: 11px; }

.loop { background: var(--surface); }
.loop-grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: 70px; align-items: center; }
.loop-copy h2 { margin-bottom: 24px; }
.loop-copy p { color: var(--muted); font-size: 18px; }
.loop-diagram { display: grid; grid-template-columns: repeat(2, 1fr); gap: 12px; }
.loop-item { border: 1px solid var(--line); padding: 24px; min-height: 170px; position: relative; }
.loop-item:nth-child(1) { border-radius: 28px 5px 5px 5px; }
.loop-item:nth-child(2) { border-radius: 5px 28px 5px 5px; }
.loop-item:nth-child(3) { border-radius: 5px 5px 5px 28px; }
.loop-item:nth-child(4) { border-radius: 5px 5px 28px 5px; background: var(--dark); color: var(--light-on-dark); }
.loop-item b { color: var(--accent); font: 600 28px "Newsreader", serif; }
.loop-item h3 { font-size: 16px; margin: 24px 0 5px; }
.loop-item p { color: var(--muted); margin: 0; font-size: 13px; }
.loop-item:nth-child(4) p { color: var(--muted-on-dark); }

.faq-grid { display: grid; grid-template-columns: .65fr 1.35fr; gap: 80px; }
.faq-grid h2 { margin-bottom: 20px; }
.faq-intro { color: var(--muted); }
details { border-top: 1px solid var(--line); }
details:last-child { border-bottom: 1px solid var(--line); }
summary { list-style: none; cursor: pointer; padding: 24px 42px 24px 0; font-weight: 700; position: relative; }
summary::-webkit-details-marker { display: none; }
summary:after { content: "+"; position: absolute; right: 4px; top: 19px; font: 500 28px "Newsreader", serif; color: var(--accent); }
details[open] summary:after { content: "−"; }
details p { color: var(--muted); margin: -6px 0 24px; max-width: 690px; }

.final { padding: 36px 0 0; }
.final-box { background: var(--dark); color: var(--light-on-dark); padding: 74px; border-radius: 18px 18px 0 0; display: grid; grid-template-columns: 1.1fr .9fr; gap: 50px; align-items: end; }
.final-box h2 { margin-bottom: 16px; }
.final-box p { color: var(--muted-on-dark); font-size: 18px; margin-bottom: 0; }
.contact-block { justify-self: end; width: min(100%, 390px); }
.contact-block .button { width: 100%; margin-bottom: 10px; }
.contact-row { display: flex; gap: 10px; }
.contact-row a { flex: 1; text-align: center; color: var(--muted-on-dark); text-decoration: none; border: 1px solid rgba(255,255,255,.2); padding: 12px 8px; border-radius: 7px; font-size: 12px; font-weight: 700; overflow-wrap: anywhere; }
footer { background: var(--dark); color: var(--muted-on-dark); border-top: 1px solid rgba(255,255,255,.12); }
.footer-inner { min-height: 106px; display: flex; justify-content: space-between; align-items: center; gap: 28px; font-size: 12px; }
.footer-inner a { text-decoration: none; }
.footer-brand img { height: 58px; }
.footer-tagline { max-width: 330px; text-align: right; }

.audit-modal[hidden] { display: none; }
.audit-modal {
  position: fixed;
  inset: 0;
  z-index: 100;
  display: grid;
  place-items: center;
  padding: 24px;
}
.audit-backdrop {
  position: absolute;
  inset: 0;
  background: rgba(5, 11, 10, .82);
}
.audit-dialog {
  position: relative;
  width: min(100%, 650px);
  max-height: calc(100vh - 48px);
  overflow-y: auto;
  background: var(--surface);
  color: var(--ink);
  border: 1px solid var(--line);
  border-radius: 14px;
  box-shadow: 0 28px 90px rgba(0,0,0,.42);
  padding: 42px;
}
.audit-close {
  position: absolute;
  top: 15px;
  right: 15px;
  width: 40px;
  height: 40px;
  display: grid;
  place-items: center;
  border: 1px solid var(--line);
  border-radius: 50%;
  background: var(--surface-2);
  color: var(--ink);
  font: 600 25px/1 "DM Sans", sans-serif;
  cursor: pointer;
}
.audit-dialog .eyebrow { margin-bottom: 10px; }
.audit-dialog h2 { font-size: clamp(34px, 6vw, 48px); margin: 0 44px 12px 0; }
.audit-intro { color: var(--muted); margin-bottom: 27px; }
.audit-form { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.form-field { display: grid; gap: 7px; }
.form-field.full { grid-column: 1 / -1; }
.form-field label { font-size: 13px; font-weight: 700; }
.form-field input {
  width: 100%;
  min-height: 50px;
  border: 1px solid var(--line);
  border-radius: 7px;
  background: var(--bg);
  color: var(--ink);
  padding: 11px 13px;
  font: 500 16px "DM Sans", sans-serif;
}
.form-field input::placeholder { color: var(--muted); opacity: .76; }
.form-field input:focus { border-color: var(--focus); outline: 3px solid color-mix(in srgb, var(--focus) 24%, transparent); }
.audit-form .button { grid-column: 1 / -1; width: 100%; border: 0; cursor: pointer; font-family: "DM Sans", sans-serif; }
.form-note { grid-column: 1 / -1; margin: -4px 0 0; color: var(--muted); font-size: 12px; text-align: center; }
.bot-field { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
body.modal-open { overflow: hidden; }

@media (max-width: 900px) {
  .hero-grid, .ai-grid, .mechanism-grid, .reactivation-grid, .loop-grid, .final-box, .section-head, .faq-grid { grid-template-columns: 1fr; }
  .hero-grid { gap: 70px; }
  .answer-shell { max-width: 600px; }
  .section-head { gap: 20px; }
  .mechanism-grid, .reactivation-grid, .loop-grid, .faq-grid { gap: 50px; }
  .audit-offer { grid-template-columns: 1fr; }
  .audit-offer .button { justify-self: start; }
  .contact-block { justify-self: start; width: 100%; }
  .final-box { padding: 52px 36px; }
  .strip-inner { grid-template-columns: 1fr; gap: 8px; padding-top: 26px; }
  .strip-items { border-left: 0; width: 100%; }
}
@media (max-width: 640px) {
  .wrap { width: min(calc(100% - 28px), var(--max)); }
  .nav { min-height: 64px; gap: 12px; padding-block: 10px; }
  .brand-logo img { height: 40px; }
  .menu-toggle { display: inline-flex; }
  .nav-links {
    display: none;
    position: absolute;
    top: 100%;
    right: 0;
    width: min(100%, 320px);
    align-items: stretch;
    gap: 0;
    padding: 9px;
    background: var(--dark-2);
    border: 1px solid rgba(255,255,255,.14);
    border-top: 0;
    border-radius: 0 0 9px 9px;
    box-shadow: 0 18px 38px rgba(0,0,0,.3);
  }
  .nav-links.is-open { display: flex; flex-direction: column; }
  .nav-links .nav-link { display: block; padding: 13px 12px; border-bottom: 1px solid rgba(255,255,255,.1); }
  .nav-links .nav-cta { margin-top: 9px; text-align: center; }
  .hero { padding: 54px 0 72px; }
  h1 { font-size: clamp(48px, 15vw, 66px); }
  .hero-lede { font-size: 17px; }
  .hero-actions { align-items: stretch; flex-direction: column; }
  .hero-actions .button { width: 100%; }
  .answer-card { padding: 17px; box-shadow: 10px 10px 0 rgba(255,103,70,.85), 0 25px 55px rgba(0,0,0,.3); }
  .answer-shell:before { right: 6px; }
  .recommended { grid-template-columns: 30px 1fr; }
  .rank { width: 30px; height: 30px; }
  .strip-inner { padding-bottom: 24px; }
  .strip-items { grid-template-columns: 1fr; }
  .strip-items span { min-height: 44px; border-right: 0; border-top: 1px solid var(--line); }
  .section { padding: 78px 0; }
  .section-head { margin-bottom: 40px; }
  h2 { font-size: 42px; }
  .method-panel, .radius-panel, .engine-panel, .work-panel { padding: 26px 22px; }
  .work-list { grid-template-columns: 1fr; }
  .audit-offer { padding: 24px 22px; }
  .audit-offer .button { width: 100%; }
  .radius-visual { min-height: 286px; transform: scale(.9); }
  .reactivation-copy > p, .loop-copy p, .section-head p { font-size: 17px; }
  .campaign-card { padding: 14px; }
  .message { grid-template-columns: 34px 1fr; }
  .message time { grid-column: 2; }
  .loop-diagram { grid-template-columns: 1fr; }
  .loop-item, .loop-item:nth-child(n) { min-height: auto; border-radius: 8px; }
  .final { padding-top: 0; }
  .final-box { padding: 48px 22px; border-radius: 0; }
  .contact-row { flex-direction: column; }
  .footer-inner { padding: 26px 0; flex-direction: column; align-items: flex-start; }
  .footer-brand img { height: 50px; }
  .footer-tagline { max-width: none; text-align: left; }
  .audit-modal { padding: 12px; align-items: end; }
  .audit-dialog { width: 100%; max-height: calc(100vh - 24px); padding: 34px 20px 24px; border-radius: 14px 14px 6px 6px; }
  .audit-dialog h2 { margin-right: 42px; }
  .audit-form { grid-template-columns: 1fr; }
  .form-field.full, .audit-form .button, .form-note { grid-column: 1; }
}
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }
/* ---- v2 additions: multi-page layout (keeps original look) ---- */
.nav-link[aria-current="page"] { color: var(--light-on-dark); text-decoration: underline; text-decoration-color: var(--accent); text-underline-offset: 6px; text-decoration-thickness: 2px; }
.page-top { padding-top: 84px; }
.page-title {
  font-family: "Newsreader", serif;
  font-weight: 600;
  font-size: clamp(40px, 5.2vw, 66px);
  line-height: 1.02;
  letter-spacing: -.035em;
  margin-bottom: 0;
  max-width: none;
}
.text-link { display: inline-flex; align-items: center; gap: 8px; font-weight: 700; color: var(--accent); text-decoration: none; }
.text-link:after { content: "→"; transition: transform .15s ease; }
.text-link:hover:after { transform: translateX(3px); }
.mechanism .text-link, .final .text-link { color: var(--mint); }
.reactivation .text-link { color: #25110c; }

.summary-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 26px; }
.summary-card { background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 34px; display: flex; flex-direction: column; }
.summary-card .eyebrow { margin-bottom: 12px; }
.summary-card h3 { font: 600 28px/1.1 "Newsreader", serif; margin-bottom: 14px; }
.summary-card p { color: var(--muted); margin-bottom: 24px; }
.summary-card .text-link { margin-top: auto; }

.faq-links { list-style: none; padding: 0; margin: 0; }
.faq-links li { border-top: 1px solid var(--line); }
.faq-links li:last-child { border-bottom: 1px solid var(--line); }
.faq-links a { display: block; padding: 20px 42px 20px 0; font-weight: 700; text-decoration: none; position: relative; }
.faq-links a:after { content: "→"; position: absolute; right: 6px; top: 18px; color: var(--accent); font-size: 20px; }
.faq-links a:hover { color: var(--accent); }

.related { padding: 0 0 110px; }
.related-inner { border-top: 1px solid var(--line); padding-top: 34px; display: flex; flex-wrap: wrap; gap: 14px 34px; align-items: center; }
.related-inner strong { font-family: "Newsreader", serif; font-size: 22px; font-weight: 600; margin-right: 8px; }

.prose { max-width: 760px; }
.prose h2 { font-size: clamp(28px, 3.4vw, 36px); margin: 46px 0 14px; }
.prose h2:first-child { margin-top: 0; }
.prose p, .prose li { color: var(--muted); font-size: 17px; }
.prose ul { padding-left: 20px; }
.prose a { color: var(--ink); text-decoration-color: var(--accent); text-underline-offset: 3px; }
.prose .updated { font-size: 14px; color: var(--muted); }
.about-grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: 60px; align-items: start; }
.fact-card { background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 32px; }
.fact-card h2 { font-size: 30px; margin-bottom: 18px; }
.fact-list { margin: 0; display: grid; gap: 0; }
.fact-list div { padding: 14px 0; border-top: 1px solid var(--line); display: grid; gap: 2px; }
.fact-list dt { font-size: 12px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; color: var(--muted); }
.fact-list dd { margin: 0; font-weight: 600; }
.fact-list a { text-decoration-color: var(--accent); text-underline-offset: 3px; }

.contact-page { background: var(--dark); color: var(--light-on-dark); padding: 84px 0 110px; }
.contact-grid { display: grid; grid-template-columns: .95fr 1.05fr; gap: 60px; align-items: start; }
.contact-copy > p { color: var(--muted-on-dark); font-size: 18px; }
.contact-copy .page-title { margin-bottom: 22px; }
.contact-details { margin-top: 30px; display: grid; gap: 10px; max-width: 420px; }
.contact-details a, .contact-details span { display: block; color: var(--light-on-dark); text-decoration: none; border: 1px solid rgba(255,255,255,.2); padding: 14px 16px; border-radius: 8px; font-weight: 700; overflow-wrap: anywhere; }
.contact-details small { display: block; color: var(--muted-on-dark); font-size: 11px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; margin-bottom: 2px; }
.audit-dialog.inline { width: 100%; max-height: none; overflow: visible; box-shadow: 0 28px 90px rgba(0,0,0,.32); }
.audit-dialog.inline h2 { margin-right: 0; }

footer .footer-inner { min-height: 0; padding: 46px 0 22px; align-items: flex-start; }
.footer-col { display: grid; gap: 9px; font-size: 13px; }
.footer-col strong { color: var(--light-on-dark); font-size: 12px; letter-spacing: .08em; text-transform: uppercase; margin-bottom: 3px; }
.footer-col a:hover { color: var(--light-on-dark); }
.footer-brand-col { display: grid; gap: 16px; max-width: 330px; }
.footer-brand-col .footer-tagline { text-align: left; }
.footer-legal { border-top: 1px solid rgba(255,255,255,.12); padding: 18px 0 26px; display: flex; flex-wrap: wrap; justify-content: space-between; gap: 10px; font-size: 12px; }
.footer-legal a { text-decoration: none; }

@media (min-width: 641px) and (max-width: 1020px) {
  .nav-links { gap: 14px; }
  .nav a { font-size: 13px; }
  .nav-cta { padding: 10px 12px; }
  .brand-logo img { height: 42px; }
}
@media (max-width: 900px) {
  .summary-grid, .about-grid, .contact-grid { grid-template-columns: 1fr; }
  footer .footer-inner { flex-wrap: wrap; }
}
@media (max-width: 640px) {
  .page-top { padding-top: 56px; }
  .summary-card { padding: 26px 22px; }
  .related { padding-bottom: 78px; }
  .contact-page { padding: 56px 0 78px; }
  footer .footer-inner { flex-direction: column; padding-top: 36px; }
}
h2.panel-title { font: 600 30px/1.1 "Newsreader", serif; letter-spacing: 0; }
@media (max-width: 640px) { h2.panel-title { font-size: 28px; } }
.footer-brand-col .brand-logo { justify-self: start; }
.footer-brand-col .brand-logo img { width: auto; height: 58px; }
.section-head.wide-title { grid-template-columns: 1.15fr .85fr; }
@media (max-width: 900px) { .section-head.wide-title { grid-template-columns: 1fr; } }
@media (max-width: 640px) { .footer-brand-col .brand-logo img { height: 50px; } }

/* ---- SEO round 1: keyword H1s with slogan subheads, long-form sections, new pages ---- */
.page-intro { max-width: 940px; margin-bottom: 64px; }
.page-intro .page-title, .page-title.compact { font-size: clamp(36px, 4.6vw, 58px); line-height: 1.04; margin-bottom: 20px; }
.page-slogan { font: 600 clamp(22px, 2.4vw, 28px)/1.2 "Newsreader", serif; letter-spacing: -.01em; margin-bottom: 14px; }
.page-lede { color: var(--muted); font-size: 19px; max-width: 760px; margin-bottom: 0; }
.mechanism .page-lede { color: var(--muted-on-dark); }
.mechanism .page-intro { max-width: 980px; }
.reactivation .reactivation-copy .page-slogan { font: 600 clamp(22px, 2.4vw, 28px)/1.2 "Newsreader", serif; color: #25110c; max-width: none; margin-bottom: 18px; }
.content-block { margin-top: 64px; }
.page-intro + .content-block { margin-top: 0; }
.section.flush-top { padding-top: 0; }
.ai-grid + .content-block { margin-top: 80px; }
.method-panel.content-block > p { color: var(--muted); }
.prompt-list { list-style: none; padding: 0 !important; margin: 22px 0 12px; display: grid; grid-template-columns: 1fr 1fr; gap: 12px; max-width: 860px; }
.prose .prompt-list li { background: var(--surface); border: 1px solid var(--line); border-radius: 9px; padding: 14px 16px; font-weight: 600; color: var(--ink); font-size: 16px; }
.prose .small-note { font-size: 14px; }
.section-head.spaced { margin-top: 96px; }
.faq-group { margin-top: 64px; }
.faq-group h2 { font-size: clamp(28px, 3.2vw, 38px); }
.contact-aside { color: var(--muted-on-dark); font-size: 15px; margin-top: 22px; max-width: 460px; }
.contact-aside a { color: var(--light-on-dark); text-decoration-color: var(--accent); text-underline-offset: 3px; }
.nav a { white-space: nowrap; }
/* With 6 nav items the full nav needs ~720px; below 800px use the existing mobile menu (same markup and JS as phones). */
@media (min-width: 641px) and (max-width: 799px) {
  .menu-toggle { display: inline-flex; }
  .nav-links {
    display: none;
    position: absolute;
    top: 100%;
    right: 0;
    width: min(100%, 320px);
    align-items: stretch;
    gap: 0;
    padding: 9px;
    background: var(--dark-2);
    border: 1px solid rgba(255,255,255,.14);
    border-top: 0;
    border-radius: 0 0 9px 9px;
    box-shadow: 0 18px 38px rgba(0,0,0,.3);
  }
  .nav-links.is-open { display: flex; flex-direction: column; }
  .nav-links .nav-link { display: block; padding: 13px 12px; border-bottom: 1px solid rgba(255,255,255,.1); font-size: 14px; }
  .nav-links .nav-cta { margin-top: 9px; text-align: center; padding: 11px 17px; font-size: 14px; }
}
@media (max-width: 640px) {
  .prompt-list { grid-template-columns: 1fr; }
  .content-block { margin-top: 48px; }
  .faq-group { margin-top: 48px; }
  .section-head.spaced { margin-top: 70px; }
}

/* ---- SEO round 2: guide, Chicago, medical SEO, audit pages ---- */
.prose ol { padding-left: 22px; }
.faq-list { max-width: 760px; margin-top: 4px; }
details p a { color: var(--ink); text-decoration-color: var(--accent); text-underline-offset: 3px; }
.contact-copy > p a { color: var(--light-on-dark); }

/* ---- Outcome-first CTAs: the free audit stays available as a quiet secondary link ---- */
.quiet-link { font-size: 14px; font-weight: 600; color: inherit; opacity: .78; text-decoration: underline; text-underline-offset: 3px; }
.quiet-link:hover { opacity: 1; }
.final-quiet { margin: 2px 0 14px; font-size: 14px; }
.final .quiet-link { color: var(--muted-on-dark); }

/* ---- Who we help: nav dropdown (disclosure pattern), breadcrumbs, vertical pages ---- */
.nav-dropdown { position: relative; }
.nav-drop-toggle {
  display: inline-flex; align-items: center; gap: 7px;
  padding: 0; border: 0; background: none; cursor: pointer;
  font: 600 14px "DM Sans", sans-serif; color: var(--muted-on-dark); white-space: nowrap;
}
.nav-drop-toggle:hover, .nav-dropdown.is-open .nav-drop-toggle { color: var(--light-on-dark); }
.nav-drop-toggle:after {
  content: ""; width: 6px; height: 6px;
  border-right: 2px solid currentColor; border-bottom: 2px solid currentColor;
  transform: rotate(45deg) translateY(-2px); transition: transform .18s ease;
}
.nav-drop-toggle[aria-expanded="true"]:after { transform: rotate(225deg) translate(-1px, -1px); }
.nav-dropdown.is-current .nav-drop-toggle { color: var(--light-on-dark); text-decoration: underline; text-decoration-color: var(--accent); text-underline-offset: 6px; text-decoration-thickness: 2px; }
.nav-drop-menu {
  display: none; position: absolute; z-index: 30; top: calc(100% + 16px); left: 50%; transform: translateX(-50%);
  min-width: 250px; margin: 0; padding: 8px; list-style: none;
  background: var(--dark-2); border: 1px solid rgba(255,255,255,.14); border-radius: 10px;
  box-shadow: 0 18px 38px rgba(0,0,0,.35);
}
.nav-drop-menu:before { content: ""; position: absolute; left: 0; right: 0; top: -17px; height: 17px; }
.nav-dropdown.is-open .nav-drop-menu { display: block; }
html:not(.js) .nav-dropdown:focus-within .nav-drop-menu { display: block; }
.nav-drop-menu a { display: block; padding: 10px 12px; border-radius: 7px; color: var(--muted-on-dark); font-size: 14px; }
.nav-drop-menu a:hover, .nav-drop-menu a:focus-visible { background: rgba(255,255,255,.08); color: var(--light-on-dark); }
.nav-drop-menu a[aria-current="page"] { color: var(--light-on-dark); box-shadow: inset 3px 0 0 var(--accent); }
.nav-drop-menu .nav-drop-all { border-top: 1px solid rgba(255,255,255,.12); margin-top: 6px; padding-top: 6px; }
.nav-drop-menu .nav-drop-all a { color: var(--accent); }
@media (max-width: 799px) {
  .nav-links .nav-dropdown { border-bottom: 1px solid rgba(255,255,255,.1); }
  .nav-links .nav-drop-toggle { display: flex; width: 100%; justify-content: space-between; padding: 13px 12px; font-size: 14px; text-align: left; }
  .nav-links .nav-drop-menu { position: static; transform: none; min-width: 0; padding: 0 0 8px 10px; border: 0; border-radius: 0; box-shadow: none; background: transparent; }
  .nav-links .nav-drop-menu:before { display: none; }
  .nav-links .nav-drop-menu a { padding: 10px 12px; }
  .nav-links { max-height: calc(100vh - 80px); overflow-y: auto; }
}
.breadcrumbs { margin-bottom: 26px; font-size: 14px; color: var(--muted); }
.breadcrumbs ol { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; gap: 6px; }
.breadcrumbs li + li:before { content: "/"; margin-right: 6px; color: var(--line); }
.breadcrumbs a { color: var(--muted); text-underline-offset: 3px; }
.breadcrumbs a:hover { color: var(--ink); }
.breadcrumbs [aria-current="page"] { color: var(--ink); font-weight: 600; }
.page-intro + .page-actions { margin: -34px 0 64px; }
.page-actions + .content-block { margin-top: 0; }
.wwh-grid { grid-template-columns: repeat(4, 1fr); }
.wwh-grid .summary-card { padding: 28px; }
.wwh-grid .summary-card h3 { font-size: 23px; }
.wwh-grid .summary-card .text-link { margin-top: auto; }
@media (max-width: 1020px) { .wwh-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 640px) { .wwh-grid { grid-template-columns: 1fr; } .page-intro + .page-actions { margin: -24px 0 48px; } }